Call to speak with our Cruise Specialists on 0330 094 0218
7 Night Cruise from
£1,299 pp
04 July 2020
Enquire Now
Bringing an extraordinary experience to P&O Cruises new ship, Iona

Some of today’s biggest music artists. An astonishing naming celebration. Street-food-style pop-ups and bars inspired by foodie fantasies. And to crown it all, Norway’s awe-inspiring fjords as the breathtaking backdrop. Introducing Ionafest 2020: the extraordinary festival experience on Iona. Get ready to swap a sea of tents for sublime mountain peaks and shimmering blue waters. Savour panoramic views and luxurious accommodation after full days exploring out-of-this-world destinations. And prepare for thrilling performances from acts they can barely keep from spilling…

Introducing P&O Cruises new brand ambassador Gary Barlow

Singer, songwriter, producer and performer...Gary Barlow’s many talents speak for themselves. And now, P&O Cruises is delighted to announce he has taken on the exciting role of brand ambassador. This pioneering partnership will fuse music with amazing travel experiences to deliver spine-tingling moments on board, with Gary’s debut role as musical director of The 710 Club on Iona.

What’s more, Gary will be stepping on board two Iona holidays in 2020, bringing P&O Cruises guests two exclusive performances on each cruise.

An unmissable 7 night celebration

Day one of Ionafest 2020 is kick-starting with an unmissable music lineup and headliner – soon to be revealed! And with already-confirmed acts, from the sensational likes of Clean Bandit and Trevor Nelson, Ionafest 2020 is ready to celebrate the naming of P&O Cruises new flagship in style. And that’s not all…

The festival energy will continue over the course of the week with dazzling landscapes, venues, events, pop-up entertainment and mouthwatering food and drink.

Day 1 includes Iona's naming ceremony with top-secret headliner and yet to be revealed godmother

It’s all included

What’s more, all headline acts and events are included with your P&O Cruises holiday! As many events are taking place simultaneously across the entire ship, you’ll need to decide which performances and celebrations you wish to attend. Entry will be on a first-come, first-served basis. Yet, while P&O Cruises cannot guarantee you will see every chosen act and event, they can promise a once-in-a-lifetime festival experience.


Clean Bandit have continually proved themselves to be one of the most successful and in-demand British acts of this century with their matchless blend of pop, classical and electronica.

Renowned DJ and broadcaster, Trevor Nelson, is bringing true rhythm and soul to Ionafest. His world-class DJ sets are ready to get you in the mood with his favourite R&B and club classics from over the decades.

One of the UK’s most established DJs and presenters, Sara Cox plays sets that reflect her 20 years in this crazy biz we call show. From her 80s radio show, through Britpop to big beat, she’ll play it all.

With his high-energy delivery and off-the-cuff style, Chris Ramsey is one of the most exciting comedy acts today. Get ready for brilliant banter and huge laughs at Ionafest 2020!

Presenter Jo Whiley has graced our TV screens and radio with pretty much every big name in music. Hosting in the Heartbeat, Jo Whiley brings a wealth of musical knowledge and talent to Ionafest 2020.

Dance into the night with Alex James’ DJ sets at the Main Sky Stage. The Blur bassist and food and music festival host certainly knows a thing or two about bringing the party.

Cruise itinerary

4 July - Southampton
5 July - Southampton
6 July - Day at Sea
7 July - Olden, Norway
7 July - Innvikfjorden, Norway
7 July - Nordgjord (Cruise-by), Norway
8 July - Hellesylt, Norway
8 July - Geiranger, Norway
8 July - Geirangerfjord, Norway
8 July - Sunnylvsfjorden, Norway
8 July - Storfjorden, Norway
9 July - Bergen
10 July - Day at Sea
11 July - Southampton

Prices start from £1,299 per person

Call The Cruise Specialists NOW to secure your booking. 0330 094 0218